Factors to Pay Attention to and Problems in Implementing a Franchise Business Agreement

Authors

  • Sintia Maryam Universitas Tarumanagara, Indonesia
  • Urbaniasi Urbaniasi Universitas Tarumanagara, Indonesia

DOI:

https://doi.org/10.57235/qistina.v2i2.879

Keywords:

Problems, Agreement, Business, Franchise

Abstract

The development of trade in the era of globalization is increasing rapidly, one way to improve people's welfare is to do entrepreneurship, because entrepreneurship will make society self-sufficient and with entrepreneurship will open opportunities for themselves and take advantage of the opportunities created. With a franchise system, franchisees only buy an existing business system and have the advantage that the buyer of the system does not need to start from scratch. Of course, to realize the franchise is marked with a franchise agreement in order to minimize future irregularities. This type of research method in writing is qualitative with the type of document. Qualitative research is a type of research whose results are not based on statistics or other calculations. The purpose of this writing is to find out the problems in implementing the rights and obligations of the parties to the agreement and what factors must be considered by the parties outside the script in implementing the franchise agreement.

References

Adrian Sutedi. (2008). Hukum Waralaba. Bogor: Ghalia Indonesia.

Bashrowi dan Suwandi, (2008) Mengetahui Penelitian Kualitatif, Jakarta: Rhineka Cipta

Edy Wahyudi. (2010). Strategi Bersaing Bisnis Franchise dengan Pendekatan Strategi Pemasaran, Jurnal Inspirat, Vol 1 No. 1

Moch Najib Imanullah. (2008). Faktor Non-Ekonomi dalam Waralaba. Surakarta: UNS Press.

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Published

2023-12-01

How to Cite

Maryam, S., & Urbaniasi, U. (2023). Factors to Pay Attention to and Problems in Implementing a Franchise Business Agreement. QISTINA: Jurnal Multidisiplin Indonesia, 2(2), 1060–1064. https://doi.org/10.57235/qistina.v2i2.879

Issue

Vol. 2 No. 2 (2023): December 2023

Section

Articles

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