Analisis Pengaruh Etika Kerja dan Pelayanan Customer Service terhadap Kepuasan Nasabah Bank

Authors

  • Balqis Rizal Universitas Negeri Medan, Indonesia
  • Dewi Wulandari Universitas Negeri Medan, Indonesia
  • Dinda Maulida Ardila Universitas Negeri Medan, Indonesia
  • Ribi Amelia Citra Lestari Universitas Negeri Medan, Indonesia

DOI:

https://doi.org/10.57235/jerumi.v3i2.7593

Keywords:

Etika kerja, pelayanan customer service, kepuasan nasabah

Abstract

Penelitian ini bertujuan untuk menganalisis apakah etika kerja dan kualitas pelayanan custumer service terhadap kepuasan nasabah di sebuah bank dengan menggunakan pendekatan kualitatif deskriptif. Nilai, sikap serta perilaku dipandang sebagai etika kerja  seorang pegawai dalam menjalankan tugas, sedangkan kemampuan,ketepatan, keramahan dan responsivitas di pandang sebagai pelayanan kepada seorang nasabah.Data di peroleh melalui wawancara mendalam, observasi dan dokumentasi. Hasil penelitian ini menunjukkam bahwa etika kerja yang baik ditandai dengan profesionalisme,tanggung jawab,integritas serta pelayanan customer service yang ramah,responsif dan komunikatif. Temuan ini menegaskan pentingnya budaya kerja positif dan kualitas pelayanan sebagai faktor utama dalam membangun hubungan baik dengan nasabah.

Downloads

Download data is not yet available.

References

Akuntansi, J., & Ilmu, D. A. N. (2022). e-ISSN : 2723-8121 │ p-ISSN : 2723-813X. 248–259.

KOMANG SRIMAS ANATASYA. (2024). ANALISIS FASILITAS DAN ETIKA PELAYANAN CUSTOMER SERVICE TERHADAP KEPUASAAN NASABAH PADA PT BANK BPD BALI KANTOR CABANG GIANYA.

Kualitas, P., Customer, L., Terhadap, S., Nasabah, K., Sahdina, T., Afif, Y. K., & Wahyuni, S. (2023). JEKSya Jurnal Ekonomi dan Keuangan Syariah. 2(3).

Service, C., Konsumen, K., & Islam, E. B. (2022). ANALISIS PELAYANAN CUSTOMER SERVICE PADA KEPUASAN KONSUMEN DALAM PERSPEKTIF ETIKA BISNIS ISLAM DI LAZNAS NURUL HAYAT SURABAYA Fayza. 5, 182–196.

Tusri, Y., Si, M., Adelina, C., Si, M., Suparni, S., & Si, M. (n.d.). PENGARUH ETIKA DAN PELAYANAN PRIMA CUSTOMER SERVICE TERHADAP TINGKAT KEPUASAN NASABAH PADA PT BANK SUMSEL BABEL CABANG PRABUMULIH. 1–8.

Downloads

Published

2025-12-02

How to Cite

Rizal, B., Wulandari, D., Ardila, D. M., & Lestari, R. A. C. (2025). Analisis Pengaruh Etika Kerja dan Pelayanan Customer Service terhadap Kepuasan Nasabah Bank. Journal of Education Religion Humanities and Multidiciplinary, 3(2), 1096–1100. https://doi.org/10.57235/jerumi.v3i2.7593

Issue

Vol. 3 No. 2 (2025): Desember 2025

Section

Articles

Citation Check

License

  1. Authors certify that the work reported here has not been published before and contains no materials the publication of which would violate any copyright or other personal or proprietary right of any person or entity.
  2. Authors dont transfer or license the copyright of publishing to JERUMI: Journal of Education Religion Humanities and Multidiciplinary Research to publish the article in any media format, to share, to disseminate, to index, and to maximize the impact of the article in any databases.
  3. Authors hereby dont agree to transfer a copyright for publishing to JERUMI: Journal of Education Religion Humanities and Multidiciplinary a Publisher of the manuscript. 
  4. Authors reserve the following: 
    1. all proprietary rights other than copyright such as patent rights; 
    2. the right to use all or part of this article in future works of our own such as in books and lectures;
    3. use for presentation in a meeting or conference and distributing copies to attendees; 
    4. use for internal training by author's company;
    5. distribution to colleagues for their research use;
    6. use in a subsequent compilation of the author's works;
    7. inclusion in a thesis or dissertation;
    8. reuse of portions or extracts from the article in other works (with full acknowledgement of final article);
    9. preparation of derivative works (other than commercial purposes) (with full acknowledgement of final article); and
    10. voluntary posting on open web sites operated by author or author’s institution for scholarly purposes, but it should follow the open access license of Creative Common CC BY-NC License.